The Youth Federation leads a range of projects supporting thousands of children, young people and groups in the areas of Cheshire, Halton, Warrington and the Wirral.  We are looking to work closely with local businesses to raise the charity profile and services provided to the local community whilst developing support for the Federation ongoing via fundraising, volunteering etc. 

The Youth Federation offers so much back to the local community and provides such unique opportunities to corporate supporters.  As well as developing employee morale and team building through volunteering and fundraising, the Youth Federation offers businesses new promotional opportunities reaching potential new supporters whilst supporting local children and young people.

Ways in which you can help

Cause Related Marketing (CRM)

Cause Related Marketing is a mutually beneficial way for a business and the Youth Federation to work in partnership, marketing an image, product or service.  Linking with the Youth Federation allows corporate partners to enjoy the benefits of working with a local, well respected, recognisable and trustworthy charity brand.

Benefits:

   -          association with a well respected local charity

   -          meet marketing objectives

   -          increased positive press coverage

   -          increased awareness of services

   -          new promotional opportunities for business

   -          access to charity logo for business letterhead, reports, website etc.

CRM is ideal for businesses that are launching a new product/service or looking for a different, more effective way of marketing and a new target audience.

As part of the Youth Federation partnership scheme, the charity have recently put together 3 marketing packages for more information please see the attachment below.

Events

Businesses can opt to organise an event in aid of the Youth Federation, or choose to support the Fed as one of the charity beneficiaries from an event.  This could be an annual event or a number of smaller scale events throughout the year.  Examples include:

   -          Annual Golf Day (this can involve staff, managers and suppliers)

   -          Charity Dinner/Ball

   -          It’s a Knockout (engaging staff from all departments)

   -          Fashion Show

The Youth Federation will promote and support events whilst providing businesses with fundraising materials such as leaflets, buckets, banners etc.

Employee Fundraising

Involving employees in fundraising for a local cause will help improve staff morale and work towards developing team work with in an organisation.  Teams can adopt the Youth Federation as their charity of the year and run various activities through out the year:

   -          Fundraising Day (sponsored silence, cake/CD sale, sponsored waxing)

   -          Office Olympics (chair spinning, paperclip chain, push ups, walk the grounds etc)

   -          Wear Green Day (pay £1 to wear green for the day)

   -          Bad Tie Day (prize for the worst tie)

Payroll Giving

Employees can choose to support the Youth Federation by donating a chosen amount via their salary each month.  This is simple to set up through your employer.

Sponsorship

Sponsorship packages with the Youth Federation can be tailored to suit company needs and objectives.  Supporting the charity in this way will raise your company’s profile whilst reaching a potentially new target audience.

Sponsorship opportunities include: 

    -          Events sponsorship     

     -          Marketing materials/publications